Google Penguin: How it Can Prove Fruitful to your SEO Strategies

google penguin

While SEO could be termed as a hefty task sometimes due to the regular updating of Google algorithms, Individuals and organizations who works well according to the same updates, will garner more efficient and beneficial results for the betterment of their concerns. One of the Google algorithms “Google Penguin” is such an algorithm which would rate and evaluate your website on the quality of back links that’s been created and the related Link Profiles. Continue reading “Google Penguin: How it Can Prove Fruitful to your SEO Strategies”



Mobile-first indexing in 2018: 3 things SEO Professionals must do right now !

Mobile first indexing

Being an SEO expert or a firm, your main objective is to bring more traffic and business to your clientele base and helping them in their overall growth. While the efforts and techniques remain the same while doing the optimization of their Web sites, the sudden change in Google algorithms can certainly spoil all your efforts and change the whole game in no time. To be more precise, the recent  update by Google webmaster quotes: Continue reading “Mobile-first indexing in 2018: 3 things SEO Professionals must do right now !”



Is Social Media Marketing Integral?

Is social media marketing integral?

Social Networking websites allow one person to interact with another like Facebook, Twitter, LinkedIn, Pinterest etc. Social media becomes a platform that is easily accessible to anyone with the internet access. In the world of social networking websites, the best way to interact with the customers and promote business is by establishing sway over them. Millions of people connect with internet today, and when products or companies join social sites, people can interact with the product or company easily.     Continue reading “Is Social Media Marketing Integral?”



Content Writing – Why is it so important?

In simple words content writing is writing for websites. The content in the websites are equally important as the design of the website. The content of the website should be to the point and crisp to get the attention of the reader but at the same time it must cover the topic. If you have a brand, content help you to project the same or otherwise it actually reflect your seriousness toward your products and services. It can have an adverse effect to your website and your business if the content is not up to the mark. Continue reading “Content Writing – Why is it so important?”



Does Keyword Density Work For Good Ranking?

Keywords Selection

Before I reply this, first we need to know what is keyword density?

It is the 5 of the text or similar text present in a fix sequence on a page like if we write “Learn Good Food making” 4 times and “how to make good food” 2 times, so the word “Good food” is there for 6 times and density of this “Good Food” Keyword may be higher then the other.

Now many SEO books say that 3 to 5 % relevancy is good for a page. Wow! In that case a page can be ranked anyway by typing a keyword 5 times….NO WAY. Continue reading “Does Keyword Density Work For Good Ranking?”



What is Backlinking? What is good Back links?

Quality Backlinks

Now a days many SEO firm are not really do real SEO rather Busy in creating Back links. And how actually these back links help? So much of said and so much is done but many site with so many back links are still not ranked. You will see some site with less links are in TOP positions. Now why?

Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity of links, quality of links, and relevance of links count towards your rating. The sites that link to you can provide context about the subject matter of your site, and can indicate its quality and popularity. However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites. This is in violation of Google’s webmaster guidelines and can negatively impact your site’s ranking in search results. Examples of link schemes can include: Continue reading “What is Backlinking? What is good Back links?”



How to Manage SEO Performances According to Google Guidelines?

Manage SEO Performances

The showcase of website promotion depends completely on the shoulders of Google. World’s largest search engine provider has constituted an algorithm and it keeps it amending from time to time. Panda and Penguins, two cute furry and cuddly animals have been chosen as the indicators of the algorithm. Following the trend of Google web policies, the laws have been amended tremendously in past couple of years. The reason behind the annual amendments in Google algorithm is “companies use these measures in impractical and unauthorized manner”. They provide wrong key performance indicators (KPIs) to clients to gain their business for a long time.
Continue reading “How to Manage SEO Performances According to Google Guidelines?”



How to Get your Website in TOP Position!!!

Website in Top Position

Now a day everybody need website and of course it should be TOP in search engines. Well that’s a dream of every website owner. Once your website is in search engine for few keyword that are relevant to your business, you can see that many people are now visiting you and your business start rolling on fast track. But how you can get it done!!! i mean what is the magic behind doing SEO and getting the website in TOP position in search engines. Continue reading “How to Get your Website in TOP Position!!!”



Does Keyword tag Help In Ranking?

SEO writing

Many people still be worried how Google uses (or more accurately, doesn’t use) the “keywords” meta tag in ranking web search results. Suppose you have two website owners, Jack and Jill . Jack runs a company called JackCo and Jill runs JillCo. One day while looking at Jill;s site, Jack notices that Jill has copied some of the words that she uses in her “keywords” meta tag. Even more interesting, Jill has added the words “JackCo” to his “keywords” meta tag. Continue reading “Does Keyword tag Help In Ranking?”