What is Backlinking? What is good Back links?

Now a days many SEO firm are not really do real SEO rather Busy in creating Back links. And how actually these back links help? So much of said and so much is done but many site with so many back links are still not ranked. You will see some site with less links are in TOP positions. Now why?
Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity of links, quality of links, and relevance of links count towards your rating. The sites that link to you can provide context about the subject matter of your site, and can indicate its quality and popularity. However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites. This is in violation of Google’s webmaster guidelines and can negatively impact your site’s ranking in search results. Examples of link schemes can include: Continue reading “What is Backlinking? What is good Back links?”